The words we use can heal and harm

Poor communication contributed to 9 in 10 cases of birth trauma.

USA Birth Trauma Association Survey, 2020

We cannot reduce birth trauma without considering language.

In 2018, Make Birth Better asked people to share words and phrases said to them during pregnancy and birth that contributed to their traumatic experience. When they did a thematic analysis on the words, five themes came up


Watch this encouraging message from the Make Birth Better Every Word Counts Campaign.