Do you know that pregnancy and the transition to motherhood is a critical “tipping point” on the road to gender equity and therefore needs to be a crucial focus for policy makers.

Getting it right during pregnancy and birth reduces downstream expenditure on poor health and the economic disadvantages that results.

Equity isn’t just a nice-to-have, it’s a must-have.

A focus on maternal equity needs to be part of every society’s DNA.

And it’s critical to understand the difference between equity and equality.

The aim of the IWD 2023 #EmbraceEquity campaign theme is to get the world talking about Why equal opportunities aren’t enough. People start from different places, so true inclusion and belonging require equitable action. Read more about this here.

All IWD activity is valid, that’s what makes IWD inclusive.

#EmbraceEquity #mattersmaternal